The brand WEATwas founded by Nina Sieber in 2017 in fast-paced Hong Kong with the vision to create a curated collection of handbags and accessories for the multifaceted lifestyle of modern women. The name WEAT is short for "We Eat Avocado Toast“ and aims to charm a generation of go-getting, game-changing, travel-loving women around the globe. The label embodies all things feminine, functional and fashion-forward. It offers a fresh generation of designs in a variety of styles and colors, using high-end materials and getting every detail right. The WEAT aspiration is to do much more with less and to cherish possibilities above all else.